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Ricardo Montoya

Profesor Asistente, Departamento de Ingeniería Industrial, Universidad de Chile.

Grado Académico

  • Ph.D. en Marketing, Columbia University (EEUU).
  • M.Phil. in Marketing, Columbia Business School.
  • M.S. en Gestión de Operaciones, Universidad de Chile.
  • Ingeniero Civil Industrial, Universidad de Chile.

Áreas de Especialización

  • Marketing Cuantitativo.
  • Inteligencia de Marketing.
  • Gestión de Operaciones.

Actividades Docentes

  • Marketing.
  • Ingeniería en marketing.
  • Investigación de mercados.

Principales Publicaciones

  • Dynamic learning in behavioral games: A hidden Markov mixture of experts approach (2012). Co-authors: Asim Ansari and Oded Netzer. Quantitative Marketing and Economics, 10, 475-503.
  •  The Design of Durable Goods (2011). Co-authors: Oded Koenigsberg and Rajeev Kohli. Marketing Science, 30 (1), 111-122.
  • Dynamic marketing mix allocation for long-term profitability (2008). Co-authors: Oded Netzer and Kamel Jedidi.
  • Probabilistic choice in optimal product design (2007). Co-author: Rajeev Kohli.
  • Package size decisions (2008). Co-authors: Oded Koenigsberg and Rajeev Kohli.
  • The design of innovative products (2008). Co-authors: Oded Koenigsberg and Rajeev Kohli.
  • Linear penalization support vector machines for Feature selection (2005). Co-authors: Jaime Miranda and Richard Weber. Lecture Notes in Computer Science, 3776, 188-192.